My sister, Carrie, and I just finished reading a book that might help. Ever hear of Blake Mycoskie, founded TOMS Shoes? You buy a pair and a pair gets donated to a child in need. “One for one”, he calls it.
His book, “Start Something That Matters” tells the story of how the company was founded and its social mission. Mycoskie also goes on to inspire us to take our passions and DO something with them. Everyone is passionate about something –social justice issues, their faith, a political issue, a favorite charity. We all have great ideas that we’d love to turn into profitable products or a message we’d love to spread.
Carrie has been working in the community service field and decided to enter the corporate world. Here are her thoughts on the book:
"The book was an easy read and very thorough. After reading the book, I found I was comforted in a way I did not expect. My work in the non-profit sector was ending and I was headed for a commission-based job. I thought that non-profit work and corporate sales required two different frames of mind. But I was wrong. When I learned more about Blake and his life journey, I could see the connection between the two. He showed that it is entirely possible to cross back and forth from a steady corporate job to helping start or grow a movement. We can be of many mindsets! There can be balance.
I will say that the tone was, at times, a bit pompous. And some examples were redundant. But if you are in a quandary about whether to stay in the corporate world and you think that doing so means that you can’t do non-profit work or support (or even start!) a good cause, this book will show you that this simply isn’t so!"
As for me, I’m an accountant so I read this like a business book. My take on the book is, if you don’t need yet another self-help, motivational book than skip this one. But if you are looking for a guide for how to begin turning your passion into something that matters, this is a great book. Whether you’re looking to do this as a non-profit/mission based venture or you’re looking to launch a business that is for profit, yet meaningful this book is very helpful.
Although he writes about his social mission of getting shoes to kids who have none, this is really a great explanation of how to market your idea, how to find resources when you’re on a shoestring budget, and how to build trust and rapport, both with your staff and with your customer base. He really explains how to make your mission resonate with others.
I do agree with my sister, though, that the tone is a bit pompous. In all honestly, I haven’t ever bought TOMS shoes and probably won’t. We Americans tend to think that all we have to do to “help” is just throw money at a problem. As in “Hey I just bought a $60 pair of TOMS shoes…now I don’t have to feel bad that there’s kids in the world who don’t have shoes!” Not quite.
This blog is about being brave as a homemaker and a homeowner. Part of why I started my blog was reading the sites of so many “mom blogs”, "hobby blogs" and “homemaker blogs” started by women who just wanted to share what they know with other women! But some of them got a little brave and turned their “mom passions” and “homemaking or hobby passions” into cookbooks, sewing books, or even their own TV shows. If you’re looking to get brave and turn your passion into Something that Matters, check out the book.
Mycoskie’s “one for one” mission works here, too. You buy a book and he donates a book to a needy child. Can’t beat that!
Want a free copy? I’m giving one away. To enter the giveaway just:
1. Become a follower of this blog over on the sidebar.
2. Read any other post on this blog and leave a comment
3. Do something today that matters. Even if it’s just doing the dishes.
The giveaway will stay open through April 19th. I’ll draw a winner randomly.